Recreation and Sport Studies

Studying, Experiencing and Facilitating Kinesiology, Recreation and Sport through Wellness and Physical Activity

Inspiring People

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As a graduating undergraduate in RSS, an article I would recommend reading is:

Sinek, S., (2009). Inspire people: Simply start with why. Leadership Excellence, 26(11), 13. 

I discovered this article to be captivating at this point in my life. Completing my four-year Bachelor of Recreation and Sport Studies degree with a minor in Business Management has explained a lot over the last year. I had more of a focus on certain subjects in areas related to marketing, communication, organizing, coaching, and most importantly, leadership.

Let me just give you a little background on who Simon Sinek is and how he inspires me. He works with Ted Talks. Sinek is a global speaker, a best selling author of Start with Why, and has also created a variety of leadership, business and life strategies. The article discuses how great leaders in organizations inspire action and about how great leaders think and act a certain way. It highlights  the golden circle of why, how, and what we do in organizations.

The responsibility of management and leadership is to show they are capable and have confidence in the power of what they are working towards. “When you communicate from the outside-in, starting with what, people can understand the facts, figures, features, and benefits— but it doesn’t drive their behaviour” (Sinek, 2009, p. 13). We need to have leaders we want to follow everywhere in an organization, not because we have to, but because we want to. This article inspires me and so does Simon Sinek as a person in the way he progresses his values in life and links them together with a business framework. Sinek is a great motivator for anyone entering a career in an organization.

By Katie Veinot


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